Your marketing sucks

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Details:

  • Contributor:

    Arkin, Michael

    Résumé:

    Stevens attacks conventional marketing strategies with infectious zeal, making it crystal clear that most companies might as well throw their money away.

    Contents:
    • Why your marketing sucks
    • Nothing happens until a sale is made
    • Start with a blank page
    • Make a spectacle of yourself or your company
    • There are no one trick ponies
    • Extreme marketing in action
    • Ready, aim, fire!
    • Pick the low-hanging fruit
    • Don't go back to the office.
    Original Publisher: Prince Frederick, Md. , Recorded Books
    Language(s): English
    ISBN:

    9781449886943

Details

DC Contributor

Arkin, Michael

Abstract

Stevens attacks conventional marketing strategies with infectious zeal, making it crystal clear that most companies might as well throw their money away.

Publisher (Source)

Prince Frederick, Md.

Recorded Books

Non spécifié

Record