The culture code an ingenious way to understand why people around the world buy and live as they do

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Details:

  • Author: Rapaille, Clotaire
    Contributor:

    Whitener, Barrett

    Summary:

    Rapaille's breakthrough notion is that we acquire a silent system of Codes as we grow up within our culture. These Culture Codes invisibly shape how we behave in our personal lives. We can learn to crack these Codes and achieve new understanding of why we do the things we do.

    Original Publisher: Prince Frederick, MD , Recorded Books
    Language(s): English
    ISBN:

    9781456101442

Details

DC Contributor

Whitener, Barrett

Abstract

Rapaille's breakthrough notion is that we acquire a silent system of Codes as we grow up within our culture. These Culture Codes invisibly shape how we behave in our personal lives. We can learn to crack these Codes and achieve new understanding of why we do the things we do.

Publisher (Source)

Prince Frederick, MD

Recorded Books

Not specified

Record