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Lieberman provides the necessary techniques to measure an individual's emotional stability during trying times and how to spot the warning signs of stress.

Frankfurt believes there is a clear difference between the liar and the bullshitter.

After the success of his work "On bullshit," Frankfurt looks at the other side of the philosophical coin.

The author describes psychological techniques that can help someone determine what another person is thinking.

Lieberman invests listeners with surefire, efficient success methods that illustrate how to acquire what's desired before they--and their businesses--lose out on the deal.