The challenger sale : taking control of the customer conversation

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Details:

  • Author: Dixon, Matthew , Adamson, Brent
    Contributor:

    Gildan Media Corporation

    ,

    Recorded Books, LLC.

    Summary:

    The authors demonstrate that the best salespeople don't just build relationships. Instead, they challenge customers by approaching them with unique insights, tailoring sales messages to specific objectives, and, when necessary, pushing back and taking control of the sale.

    Genre: Self-help publications
    Original Publisher: Prince Frederick, MD , [Prince Frederick, Md.] , Recorded Books , [Distributed by] OneClick Digital
    Language(s): English
    ISBN:

    9781464043734

Details

DC Contributor

Gildan Media Corporation

Recorded Books, LLC.

Abstract

The authors demonstrate that the best salespeople don't just build relationships. Instead, they challenge customers by approaching them with unique insights, tailoring sales messages to specific objectives, and, when necessary, pushing back and taking control of the sale.

Genre
Self-help publications
Publisher (Source)

Prince Frederick, MD

[Prince Frederick, Md.]

Recorded Books

[Distributed by] OneClick Digital

Not specified

Record