Using illuminating examples and anecdotes, the authors show how authentic communication, transparency and empathy are revolutionizing the seller-consumer relationship. This one-of-a-kind guide ties it all together with this simple sentiment: When you're upfront with your target audience, you create a win-win for everyone.
Original Publisher: Prince Frederick, MD
, [Prince Frederick, Md.]
, Recorded Books
, [Distributed by] OneClick Digital
Language(s): English
ISBN:
9781470362843
Details
DC Contributor
Gildan Media Corporation
OneClick Digital (Firm)
Recorded Books, LLC.
Dixon, Walter
Ullmen, John B.
Abstract
Using illuminating examples and anecdotes, the authors show how authentic communication, transparency and empathy are revolutionizing the seller-consumer relationship. This one-of-a-kind guide ties it all together with this simple sentiment: When you're upfront with your target audience, you create a win-win for everyone.