The innovators solution creating and sustaining successful growth

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Details:

  • Author: Christensen, Clayton M. , Raynor, Michael E.
    Contributor:

    Leffert, Joel

    Summary:

    Clayton M. Christensen is a professor of business administration at Harvard Business School. Michael E. Raynor is a director at Deloitte Research. Together, they outline an innovative plan that urges businesses to create disruption rather than fleeing from it.

    Contents:
    • How to succeed at the mandate to grow
    • How can we beat our most powerful competitors?
    • What products will customers want to buy?
    • Who are the best customers for our products?
    • Getting the scope of the business right
    • How to avoid commoditization
    • Is your organization capable of disruptive growth?
    • Managing the strategy development process
    • There is good money, and there is bad money.
    Genre: Business and economics
    Original Publisher: Prince Frederick, Md. , [Prince Frederick, Md.] , Recorded Books , [Distributed by] OneClick Digital
    Language(s): English
    ISBN:

    9781449888435

Details

DC Contributor

Leffert, Joel

Abstract

Clayton M. Christensen is a professor of business administration at Harvard Business School. Michael E. Raynor is a director at Deloitte Research. Together, they outline an innovative plan that urges businesses to create disruption rather than fleeing from it.

Genre
Business and economics
Publisher (Source)

Prince Frederick, Md.

[Prince Frederick, Md.]

Recorded Books

[Distributed by] OneClick Digital

Not specified

Record