Business and economics

  • Sticky Branding 12.5 Principles to Stand Out, Attract Customers, and Grow an Incredible Brand

    Creator

    Miller, Jeremy

    Abstract

    #1 Globe and Mail Bestseller 2016 Small Business Book Awards — Nominated, Marketing category Sticky Brands exist in almost every industry. Companies like Apple, Nike, and Starbucks have made themselves as recognizable as they are successful. But large companies are not the only ones who can stand out. Any business willing to challenge industry norms and find innovative ways to serve its customers can grow into a Sticky Brand. Based on a decade of research into what makes companies successful, Sticky Branding is your branding playbook.

    Publisher (Source)

    Toronto

    Dundurn

    Not specified
  • Family Entrepreneur Easier Said Than Done

    Creator

    Dawkins, Fred

    Abstract

    A course in family-business entrepreneurship, taught through a narrative about four frustrated people taking a seminar that changes their lives. Limited time offer. In the second book in the Entrepreneurial Edge series, frustrated individuals, immersed in family businesses, enroll in a two-week course on entrepreneurship that will change their lives. For ten years Mary has been an office manager at her brother’s business only to see her younger brother join the company and receive shares while she gets none.

    Publisher (Source)

    Toronto

    Dundurn

    Not specified
  • Well-Heeled The Smart Girl's Guide to Getting Rich

    Creator

    Scorgie, Lesley-Anne

    Abstract

    Financial analyst Lesley-Anne Scorgie lays out the roadmap for young women to be financially independent and debt-free. Whether you’re financially maxed out or rolling in hundred-dollar bills, if you want to be rich, Well-Heeled is for you! As a financially independent young woman, you will have the ability to determine the direction of your career and life path, allowing you to reach your full financial potential.

    Publisher (Source)

    Toronto

    Dundurn

    Not specified
  • Ignite The Third Factor

    Creator

    Jensen, Peter

    Abstract

    How do you get someone else committed to reaching their fullest potential? It’s a question that challenges new managers and seasoned executives alike, echoes through coaches’ heads as they watch a gifted athlete underachieve, and keeps parents up at night. Igniting the Third Factor, Peter synthesizes his life’s work into the five core practices exceptional leaders use to ignite the Third Factor in themselves and others – whether it’s in the locker room before a gold medal Olympic hockey game or at a routine performance review.

    Publisher (Source)

    Toronto

    Dundurn

    Not specified
  • Air Canada The History

    Creator

    Pigott, Peter

    Abstract

    Begun as a social experiment in 1937, Air Canada has evolved into one of the world’s greatest airlines. Air Canada: The History explores a modern miracle that has made commercial air travel in our country an everyday occurrence. The airline was born in 1937 as "Trans Canada Airlines," a ward of the Canadian National Railway. Renamed "Air Canada" in 1964 to reflect its status as a jet-age airline, it survived devastating air crashes, financial deficits, self-serving politicians, strikes, privatization, and the Airbus scandal.

    Publisher (Source)

    Toronto

    Dundurn

    Not specified
  • Everyday Entrepreneur Making It Happen

    Creator

    Dawkins, Fred

    Abstract

    Not a "Dummies" guide on the practical steps of starting a business, Everyday Entrepreneur focuses on the real problems, decisions, and personal qualities of budding entrepreneurs, in the form of an easy-to-read and interesting story. Limited time offer. "The most important skill in the 21st century will be the ability to create your own job." In Everyday Entrepreneur, you will meet three individuals who all have entrepreneurial aspirations. The first is Tim, whose career is stagnating, despite having a good job.

    Publisher (Source)

    Toronto

    Dundurn

    Not specified
  • Under the Sign of the Big Fiddle The R.S. Williams Family, Manufacturers and Collectors of Musical Instruments

    Creator

    Cselenyi-Granch, Ladislav

    Abstract

    Musical-instrument manufacturing was one of the few areas in which Canada was able to compete with the United States and England in the 19th and early 20th centuries. This book describes one of the leading firms in the music industry in Canada at that time. The Toronto business that was conducted under the sign of the "Big Fiddle" added significantly to the spread of music in the city of Toronto and far beyond. The founder of this family business was Richard Sudgen Williams. With his son, R.S.

    Publisher (Source)

    Toronto

    Dundurn

    Not specified
  • Eleven Out of Ten The Life and Work of David Pecaut

    Creator

    Burstyn, Helen

    Abstract

    Visionary social entrepreneur David Pecaut’s life demonstrates how to make a positive impact on a community. City builder David Pecaut has been called a visionary and a pragmatist, passionate and compassionate, a bridge builder, a catalyst, and a trailblazer. Though David was a business leader and management consultant, most of these accolades flow from his volunteer work as a civic entrepreneur.

    Publisher (Source)

    Toronto

    Dundurn

    Not specified
  • Driven to Succeed How Frank Hasenfratz Grew Linamar from Guelph to Global

    Creator

    McQueen, Rod

    Papp, Susan M.

    Abstract

    The story of what one daring entrepreneur with dreams and determination can achieve. Frank Hasenfratz grew up in Hungary learning to dodge bullets and avoid land mines during the Second World War. When the 1956 revolution erupted, he and his army unit joined the insurgents. After the revolution was crushed, he fled to Guelph, Ontario, where he gambled everything on a one-man operation making oil pumps for Ford. The company he founded, Linamar, today has 15,000 employees in eight countries and is the second-largest maker of auto parts in Canada.

    Publisher (Source)

    Toronto

    Dundurn

    Not specified
  • Sheridan Nurseries One Hundred Years of People, Plans, and Plants

    Creator

    Butts, Edward

    Stensson, Karl

    Abstract

    A charming tale of history, creativity, natural inspiration, and a love of gardening. In 1913, Howard Dunington-Grubb and his wife, Lorrie, bought a small plot of land near Sheridan, Ontario, for the cultivation of ornamental plants. Local farmers thought they were crazy. But Howard and Lorrie, landscape architects recently arrived from England, were visionaries who dreamed of creating magnificent gardens in the colonial wasteland. Realizing that Canada had no nurseries that produced the plants they needed, they started one of their own.

    Publisher (Source)

    Toronto

    Dundurn

    Not specified